Is Edits, an Instagram App Free | How Does it Work?

If you are asking yourself, “Is Edits, an Instagram App free?” Well, yes, it is free. Edits, an Instagram App, was intended to help you remix, customize, and personalize your photos and videos with ease before posting. Be it a casual user or someone looking for unique elements in their feed, Edits provides all of these for free.

Now zooming into the details. Is Edits free? Definitely. Download and use it without paying a dime. Edits an Instagram App free service comes with cool templates, filters, and editing options that almost feel too good to be free.

So how does Edits work? It is very simple! Just select a photo or video, select the template or effect you want, make personal adjustments, and post straight to Instagram. No complicated steps. No confusing buttons. Simple and fast editing at your fingertips.

Do you want to take your Instagram account to the next level? Let us go into more detail!

What Is Edits?

Edits is an Instagram app for video editing. So Meta, which owns Instagram, has developed it. It’s mobile-only, quite handy for producing videos you would want to upload to Instagram, Facebook, or anywhere else.

After much anticipation, the app was finally released in April 2025. This app can let you edit and create videos that are ten minutes long. The best part? No watermark for those videos, so you’re free to share wherever you like without looking like a beginner. 

If you are looking for a quick, absolutely no-hassle way of making cool content, then Edits is there for you.

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How Does Edits Work?

Edits has ready-made filters, effects, and templates you can directly apply to your images and videos. Not an expert in complex editing anymore.

If you bring up the Edits app, you choose a project or begin a new one. Then choose a template you prefer, include your videos or photos, and do with it as you’d do — edit text, effects, color, or design.

Once you’re satisfied with your design, you can begin uploading it directly to your Instagram or set it aside for later. That’s it. Fast, easy, simple.

Features of Edits, an Instagram App

Let’s run through the features Edits offers.

Ideas

The very first section that you will find is called Ideas. In this section, you will find all your saved posts on Instagram and all the things you have saved from the Inspiration tab. You can even make quick notes here — excellent to manage random ideas whenever they pop up into your head.

Inspiration

And then there’s the Inspiration tab. Picture it like Instagram Reels, but it’s packed with trending videos. You can switch between trending and content from the people you’re following. Like something? You can save it, pin a note, or start creating your own clip with the same sound right away.

Projects

The Projects tab shows all your video projects in one place. You’ll have thumbnails, titles, date created, and file sizes. You can also create a new project or sort your videos by last edited, date created, or alphabetical. This keeps everything neat and easy to return to editing.

Capture

Ready to capture? Head to the Capture tab. If you have a Reel already recorded, you should be used to this by now. You can include audio, modify background in real-time, apply timers, incorporate effects, and modify the video quality. You can capture up to 10 minutes or draw straight from your gallery.

Timeline

After you’ve imported or recorded your clips, you’ll be in the Timeline. Here you perform most of your editing. You’ll find your video clips, audio, and effects one on top of the other. You can easily cut, crop, rearrange your clips, and preview your project.

At the bottom, there are buttons for adding music, text, voiceovers, captions, overlays, sound effects, cutouts, stickers, and GIFs. Tap on any clip to access additional editing options such as auto-enhance, filters, voice effects, and AI animations. Feeling tired and want to save your work and revisit later? Tap on the cross at the top left to save it to your drafts.

Publishing

Once you’re happy with your video, simply tap Export in the top right. Your video will export into your photos library — no watermark. You can even post it straight out to Instagram or Facebook from there.

Insights

Finally, there’s the Insights tab. This gives you a full analysis of your Instagram metrics. You can see your Reel views, reach, followers, likes, comments, shares, and saves. You can track your metrics for the last 7, 14, 30, or 60 days.

Tap on any stat to see a graph and spot trends. You’ll also get a list of all your videos sorted by date or views. Tap a video to see deeper stats like watch time, skip rate, share rate, and where your views are coming from.

Also Read – How to Run Instagram Ads for Brands in Nigeria

Is Edits, an Instagram App Free?

Now to the question, is Edits free? Yes, the Edits app for Instagram is 100% free to download, install, and use. 

It’s available to iOS and Android holders, in the App Store and Google Play, respectively. 

As of the time of writing, Instagram Edits is available only for mobile usage.

You might need to pay for things in the future, but right now, you don’t need to spend a penny.

How to Use the Edits App

Now that you know what Instagram Edits is, let me take you on a journey of using this app.

First, download the Edits app on your mobile phone and open it.

• If you have an Instagram account, simply tap “Log in with Instagram.” If not, no worries. Simply tap “Create Instagram account” at the bottom and simply follow the simple steps.

• Then you’ll see a short guide called “How Edits Work.” It explains the Instagram Terms of Use, Meta Privacy Policy, and some points. Have a look. If you’re comfortable with all that, click on that “Join Edits” button. 

• You’ll also get a pop-up asking if you want Edits to send you notifications. It’s up to you — say “Allow” if you want updates and news. If not, you can skip it.

• Once you’re in, you will be on the “Projects” page. If you have previously used Instagram, you will be used to it. However, even if you haven’t, the interface is straightforward and easy to use.

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How to Use the Edits App as a Social Media Manager

If you’re editing for a large group of clients, this is how we’d recommend using Edits without making it too complicated:

• Utilize Projects as an all-purpose drafts repository: Start your video edits within Edits, and have them saved for possible future tweaks or reuse, ideal for evergreen or holiday content that can be recycled.

• Create content banks with Stickies: Go through Reals in the Inspiration tab, add Stickies with notes on how you’d apply it, and refer back to those first when batch-creating instead of falling into another doom-scroll!

• Intelligently track performance: Review insights in Edits before choosing content to recycle, excellent if you’re reporting results to clients and need to justify your choice based on data.

Also Read – Instagram’s New Feature Lets you Add Sticker & Text to Photos

Pros and Cons of Edits, an Instagram App

Before you completely commit to using Edits, an Instagram App, it’s good to know what you’re getting. Like any app, Edits has its plus points and a few minuses.

Knowing the plus and minus points will guide you on whether it is the best tool for your content creation process. Let us break it down quickly and briefly.

Pros of Edits, an Instagram App

• It’s Free: There is no cost to use Edits. You can access all the major features without paying a single penny.

• Easy to Use: The app is easy to use, and you’ll get the hang of it if you’ve already created Instagram Reels. No complicated setup needed.

• All-in-One Tool: You can save ideas, discover inspiration, create projects, edit video, and track performance — from one app.

• No Watermark: No Edits watermark is present when you export your videos. You need not be worried about looking unprofessional when sharing them everywhere.

• Trending Audio Access: Ride on trending sounds in a jiffy and create content fast, so you have better odds of becoming viral.

• Powerful Editing Features: From basic cuts to AI effects, music, text animation, voiceover, and beyond — it’s got everything to make your videos stand out.

• Insights and Analytics: You’re able to track how your content is performing through clear and easy-to-understand graphs and stats. 

Cons of Edits, an Instagram App

• Limited to Instagram Style: It’s mainly for Instagram Reels, so if you ever plan to create videos for YouTube, TikTok, or any other site, you might feel a bit restricted.

• Basic vs Pro Editors: It’s great for quick editing, but if you are seeking very advanced editing features (like Adobe Premiere or Final Cut ones), you may find it a bit basic.

• Internet Dependent for Some Features: You need a good internet connection, especially while grabbing trending content or sounds.

• Beginner Learning Curve: Yes, it’s easy if you know Instagram, but total newbies might take a while to get used to where everything is.

Frequently Asked Questions

Conclusion

Edits, an Instagram App, is a free application. If you’re asking yourself is Edits free or is Edits, an Instagram app free, the answer is yes. How does Edits work?

It allows you to save ideas, get inspiration, make videos, edit with effects, and monitor your performance in a matter of clicks. All are easy and beginner-friendly. No additional charges, no complicated procedures.

If you’re looking for an all-in-one free tool to enhance your Instagram content, Edits is absolutely worth a shot.

References

• www.wired.com – How to Use Edits, Instagram’s New CapCut Clone for Editing Videos
• creators.instagram.com – A Video Creation App for Easy Editing & Sharing

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