Physical Address
60 Ekwema Cres, Layout 460281, Imo
Physical Address
60 Ekwema Cres, Layout 460281, Imo

Shopping online in Nigeria has become an explosion. In 2023, the value of the Nigerian e-commerce market was nearly US$15 billion, with expected growth of the same to occur by 2026.
Nigerians today are making purchases and ordering gadgets, fashion, groceries, and so on online on a daily basis, many using their smartphones (approximately 88% purchases are made on their mobile).
With so many sites available, it can be easier to find the appropriate online store in Nigeria to make shopping easier and safer.
As you take a journey in this article, you will gain a greater understanding of how online stores work in Nigeria and the best online stores in Nigeria.

Statistics always indicate that Jumia is the most visited online retail store in Nigeria. Often called “Nigeria’s Amazon”, Jumia offers a vast range of products and handles nationwide delivery.
Industry analysts confirm Jumia leads the market: one report notes Jumia is the biggest e-commerce player by revenue in Nigeria. Jumia remains one of the largest and most recognizable eCommerce brands in Nigeria. Its popularity is due to its large assortment, regular promotions and secure payment/delivery system.
Also Read: 10 Cheap Shopping Apps Like Temu | Updated List

For sellers, the best platform often means the most customers. By that measure, Jumia and Konga are top choices. Jumia’s marketplace attracts “one of the highest [web] traffic” among Nigerian shopping sites, and it provides secure payment (JumiaPay) and delivery.
Another bigger marketplace that is credible in terms of delivery and quality goods is Konga (konga.com). Both websites enable companies to sign up as sellers and attract huge audiences. In practice, many entrepreneurs list on both sites to maximize visibility and sales.
In case you are selling new consumer goods or electronics, the Jumia and Konga logistics and wide coverage are appealing. Crafts, social media, or classified sites might be better in case you are selling used goods or services as well.
Forums such as Jiji (jiji.ng) and OLX enable free advertisements and direct transactions, which is applicable to individuals or small businesses. Overall, Jumia and Konga are the most effective in terms of retail coverage, whereas Jiji/OLX are the most appropriate in terms of local peer-to-peer sales.
See Also: Top 10+ Websites Like Craigslist for Online Shopping

Jiji and Jumia have different shopping requirements, and thus are not necessarily superior to each other. Jumia is a proper marketplace, in which the sellers give their new products; Jumia processes payments and delivery. Jiji is a peer-to-peer classifieds site.
According to BusinessDay, this is not the way Jiji works, but rather, it is the most popular platform in Nigeria that deals with classified and used items ads. All the sellers leave their stuff on Jiji, and buyers are in direct contact with them.
To the buyer, it entails: Jiji is a good place to negotiate a deal on second-hand products. There is used furniture, cars, phones, etc. which is offered at a bargain price.
Nevertheless, Jiji does not offer seller protection and therefore, you make the pick-up and payments with the seller. Jumia on the other hand is superior as long as you desire new products which are guaranteed to be delivered. In the event of convenience and official endorsement, Jumia is better.
To conclude, Jiji is better than Jumia when it comes to local and used item offers, whereas Jumia is better than Jiji when it comes to new retail shopping.
Check out the Top 10 Shopping Sites Similar To Temu | 2025 Update

There are dozens of e-commerce websites in Nigeria, but these 15 best online stores stand out for traffic, selection or specialization.
1. Jumia Nigeria
2. Konga
3. Jiji Nigeria
4. Temu
5. AliExpress
6. PayPorte
7. Slot Nigeria
8. Kara
9. Ajebomarket
10. Obiwezy
11. Printivo
12. Supermart.ng
13. OLX Nigeria
14. Cheki Nigeria
15. Kusnap

One of Nigeria’s largest and most trusted e-commerce marketplaces. Sellers can list products in categories like electronics, fashion, home appliances, and groceries. Jumia offers seller support, logistics services through JumiaPay and Jumia Logistics, and a huge customer base that regularly shops during seasonal sales like Black Friday and “Jumia Anniversary.”
Established in 2012, it’s widely used by both individual entrepreneurs and established brands.

Another major online marketplace in Nigeria, known for electronics, fashion, beauty products, and household items. Konga has an integrated payment system (KongaPay) and offers flexible delivery options across many states.
Sellers must register as merchants, complete a verification process, and upload their catalog to start selling. Konga emphasizes customer trust with buyer protection policies.

A popular classified ads platform where Nigerians can sell almost anything — phones, vehicles, furniture, clothing, and services — without paying high listing fees.
Users can upload multiple images, describe their products, and negotiate prices directly with buyers. Jiji is especially strong for second-hand goods and quick local sales.

A global online marketplace that has quickly grown in Nigeria due to extremely competitive prices and wide product categories.
Sellers in Nigeria can leverage Temu for dropshipping or reseller models, where products are purchased in bulk or sent directly from partners abroad. Temu frequently offers discounts, making it attractive to cost-conscious buyers.

A massive international marketplace owned by Alibaba Group, AliExpress connects Nigerian resellers with suppliers (mostly in China).
Products range from gadgets and accessories to clothing and beauty items. While not Nigeria-specific, AliExpress is widely used by Nigerian sellers to source affordable inventory for resale.

A Nigerian fashion and lifestyle online store that also allows third-party sellers in certain categories. PayPorte focuses on trendy fashion, accessories, and beauty products, making it ideal for Nigerian entrepreneurs targeting youth and fashion-forward customers.

A major Nigerian retailer for mobile devices, accessories, laptops, and gadgets. While Slot primarily sells its own stock, many tech resellers and small businesses list their products through Slot partners or use Slot’s distribution network.
Sellers can also collaborate by offering accessories and add-ons that complement Slot’s main products.

A local online store with a strong focus on fashion, beauty, and lifestyle products. Kara Nigeria attracts buyers looking for stylish apparel, accessories, and personal care items. Entrepreneurs can sell on Kara’s marketplace or use it as inspiration for their own stores.

A fast-growing Nigerian marketplace connecting buyers with sellers offering fashion, electronics, groceries, and lifestyle products. Ajebomarket also provides resources for sellers to build their brand, optimize listings, and participate in promotional campaigns.
Explore to see the 10 Best Websites Like Amazon for a Variety of Products: Top Online Shopping Platforms

A Nigerian online classified and automotive marketplace where sellers can list cars, electronics, real estate, and services. Obiwezy’s strength lies in vehicles and machinery sales, but it also supports a broader range of categories. Sellers can reach a nationwide audience and communicate directly with buyers.

A popular Nigerian print-on-demand service and marketplace for custom products.

A Nigerian online grocery store offering packaged foods, household essentials, and personal care items. Sellers in the FMCG (fast-moving consumer goods) space can partner with Supermart.ng to list products. Shops that specialize in consumables may find profitable demand here due to regular shopping habits.

A long-standing classified ads platform where Nigerians can sell items ranging from electronics to vehicles, property, services, and jobs. OLX supports direct communication between buyer and seller, and many small businesses use OLX to drive targeted local sales at zero or low listing cost.

Nigeria’s leading automotive marketplace for selling cars, bikes, and automotive parts. Cheki’s audience consists of serious buyers ready to invest in vehicles, making it ideal for entrepreneurs in auto trade or parts distribution. Many small businesses list their stock on Cheki to reach car buyers across states.

A free online classifieds platform. Kusnap allows Nigerians to post ads for anything – electronics, fashion, jobs, services – nationwide. It positions itself as a comprehensive marketplace for buyers and sellers.
Read about Tradenest Online Shopping in Nigeria | Full Review
jumia.com.ng, konga.com and gsmarena.com
Jumia and Konga are Nigeria’s leading general online marketplaces, offering vast product ranges, while Jiji excels for second-hand goods; for specific needs, Pricepally.com is great for groceries, Slot.ng for electronics, and Selar.co for digital products
Jumia and Konga
The e-commerce environment in Nigeria has numerous trusted opportunities. It is obvious that Jumia attracts the highest number of visitors and the largest array of products, yet other stores are the best in their niches (e.g. Slot with phones, Supermart with groceries).
Shopping with the above reputable sites, Nigerian consumers and businesses can be able to enjoy safe shopping and extensive choices. These platforms are distinguished by their commitment to quality, reliability and customer satisfaction.
This endorsement suggests that shoppers can trust these platforms for quality service and safe transactions. By choosing the store that matches your needs – from gadgets to groceries – you can make the most of Nigeria’s booming online marketplace.