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Mastercard and Women Choice Partner to Create 1 Million Jobs for Women Across the MENA Region

By Oluchukwu Ikemefuna

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In a breakthrough initiative to give women the power to drive growth in the Middle East and North Africa (MENA) region, Mastercard and Women Choice have entered into a partnership.

This collaboration has set itself an ambitious target of creating 1 million jobs for the female gender by 2030, breaking down barriers and realizing the full potential of female workforce.

Mastercard and Women Choice Partner to Create 1 Million Jobs for Women Across the MENA Region

Social Innovation Incubator: A Catalyst for Change

The foundation of this alliance is the formation of “Social Innovation Incubator (SII) for Women’s Employment.”

This program is designed as a platform to help female entrepreneurs start their own businesses and grow them through providing necessary tools and resources.

The SII provides comprehensive support package, including:

Business Skills Training: In a training program, women entrepreneurs are going to be trained in essential business skills, which include financial management, marketing and strategic planning.

They get to empower themselves in order to confidently move around the complexities of the business world.

Mentorship and Networking Opportunities: Through this program, women are linked with established mentors who offer them guidance and support.

It also helps in creating a network of female entrepreneurs who think alike, promoting collaboration and knowledge sharing.

Access to Capital: Mastercard and Women Choice are committed to providing women-led businesses with access to capital.

This may involve connecting them with angel investors, venture capitalists or other financial institutions.

Empowering the Female Gender; A Catalyst for Economic Growth

The effects of the venture are far beyond just the individual women involved.

Through creation of 1 million jobs for women, the Mastercard-Women Choice partnership has potential to considerably enhance economic growth in MENA region.

Studies have always proven that a growing number of women in the workforce will lead to higher GDPs and general prosperity.

Read More: UEFA Champions League Mastercard Credit Card Unveiled in Egypt

Mastercard’s Financial Inclusion Commitment

Mastercard is long standing in its commitment to financial inclusion, empowering people and businesses across the globe.

The partnership with Women Choice is completely consistent with their mission allowing the female gender to participate more actively in the financial system.

Mastercard’s experience in digital payments and financial technology will be of help in giving women necessary tools to succeed financially.

Women Choice: A Champion for Women’s Development

Women Choice boasts a rich experience and knowledge base.

Having been effective in promoting the personal and professional growth of the female gender, this organization is in an excellent position to be the coach and guide of budding female entrepreneurs.

The strong commitment they have towards empowering women makes them an ideal partner for Mastercard in this challenging venture.

A New Dawn for Women in MENA

The partnership between Women Choice and Mastercard marks a huge leap forward towards gender parity in MENA.

By providing the necessary resources and support for women to prosper, this initiative can change lives, families, and even the entire region.

The 1 million jobs target is more than just a number; it represents a brighter tomorrow for the female gender, their families, and MENA as a whole.

This ambitious cooperation is a powerful example of the public-private partnerships that are formed to help the female gender in different spheres.

The success of the program will be closely observed as it progresses, thus becoming a role model for future projects aimed at fully developing the female gender globally.

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Oluchukwu Ikemefuna
Oluchukwu Ikemefuna

Oluchukwu Blessing Ikemefuna, a talented content writer from Anambra, Nigeria, found her writing passion in secondary school. Holding a degree in Biological Sciences from Federal University of Technology, Owerri, she specializes in blog writing across technology, finance, healthcare, education, and lifestyle sectors. With strong research and SEO skills, Oluchukwu creates engaging content globally. Her work aims to inspire and engage authentically while driving action. Outside work, she enjoys travel, reading, and movies as she grows as a skilled writer.

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