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SA Fintechs Float and Adumo Partners to Introduce Flexible In-store Payment Options at Major Retailers
South African fintech startups Float and Adumo have joined forces to make shopping easier and more flexible for consumers. The Float and Adumo partnership is bringing new in-store payment options to major retailers across the country. With this collaboration, shoppers can now pay for their purchases in four interest-free monthly installments, using the available limit on their credit card. This means people can buy what they need today and pay over time, without worrying about extra fees or interest.
Float and Adumo partners to introduce in-store payment options at a time when many South Africans are looking for smarter ways to manage their money. Float, founded in 2021, is Africa’s first card-linked installment platform. The company’s goal is to help shoppers use their credit cards more wisely by splitting payments into manageable, fee-free monthly chunks. Instead of paying the full amount upfront, customers can enjoy their purchases immediately and pay off the balance over four months.
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Adumo, on the other hand, is a well-known name in the South African payments industry. The company provides payment solutions that help businesses grow and succeed. By teaming up with Float, Adumo is giving its network of retailers a powerful new tool to attract and retain customers. The Float and Adumo partnership is all about making shopping more convenient and less stressful for everyone involved.
With Float and Adumo to introduce in-store payment options, several popular retailers are now able to offer this flexible payment method. Stores like Safari Outdoor, Verimark, Cellucity, TOMS, Vision Optometrists, and Tyremart are among the first to roll out Float’s installment solution. These retailers use Adumo’s payment devices, which means customers can choose the Float payment option right at the checkout counter.
The process is simple. When a customer is ready to pay, they can use their existing credit card and select the Float option. The total amount is then divided into four equal monthly payments, with no interest or extra charges. This gives shoppers more control over their finances and helps them avoid the burden of high credit card interest rates.
Alex Forsyth-Thompson, founder and CEO of Float, believes this new way to pay is catching on fast. “Float’s card-linked instalment model is fast becoming a pervasive payment method for shoppers across South Africa. This partnership with Adumo will further our footprint and ensure that millions of credit card holders can split their purchases over several months, without incurring any added interest,” he said.
The Float and Adumo partnership is not just good news for shoppers. Retailers also benefit from offering more flexible payment options. By giving customers the ability to pay over time, stores can increase sales and attract new buyers who might otherwise hesitate to make a big purchase. It also helps build customer loyalty, as people are more likely to return to stores that offer convenient and affordable ways to pay.
This move comes at a time when many people are looking for ways to stretch their budgets. Float and Adumo partners to introduce in-store payment options that make it easier for consumers to manage their spending, especially during tough economic times. By using their existing credit card limit, shoppers don’t need to apply for new credit or take out loans. Everything is handled through the familiar credit card they already have.
The Float and Adumo partnership is changing the way South Africans shop. By introducing flexible in-store payment options at major retailers, they are making it possible for more people to buy what they need, when they need it, without the worry of extra costs. As more stores adopt this payment method, shoppers across the country can look forward to a smoother, more affordable shopping experience.
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