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Whatsapp Introduces Filters and Backgrounds For Better Video Call Experience 

October 5, 2024

Meta owned messaging app, whatsapp, introduces filters and backgrounds to make video calls more engaging and fun.

Users can now personalize their video calls with custom backgrounds and filters, and add a creative and personal touch to both one-on-one and group calls.

Note that this article reveals the list of filters and backgrounds available on the platform.

Whatsapp Introduces Filters and Background

Similar to Instagram’s filters (also owned by Meta), WhatsApp’s filters allow users to adjust the look of their video during a call.

whatsapp introduces filters and backgrounds

This means there’s no need to worry about tidying up your space or arranging a backdrop to impress—users can simply select a background that hides any mess or distraction, making it easier to focus on the conversation.

According to the platform, “Conversations on WhatsApp should always feel fun and expressive.”

Today, we’re rolling out filters and backgrounds to make your video calls even more engaging. With these new effects, you can now change your background or add a filter during a video call for a more personal touch.”

“Filters are designed to help you create a more playful atmosphere, whether that’s adding a splash of color or creating a more artistic feel for your video. With backgrounds, you can keep your surroundings private and transport yourself to a cozy coffee shop or comfortable living room for a cleaner and polished look.”

List of Filters and Backgrounds Available

With 10 backgrounds available, users can choose from options like Blur, Office, Living Room, Café, Beach, Sunset, Pebbles, Foodie, Celebration, Forest, and the quirky Smoosh.

These backgrounds give users the flexibility to transform their environment instantly, hiding clutter or adding a polished touch to their surroundings.

In addition, there are 10 filter options, including Warm, Cool, Black & White, and Vintage TV, providing a playful way to change the atmosphere of your video.

Also Read: South Africa’s Information Regulator Issues WhatsApp Enforcement Notice for Privacy Compliance

Other New Features Rolling Out Soon

Aside from WhatsApp introducing filters and backgrounds, it has also introduced Touch Up and Low Light features, which “can help you feel more confident and comfortable by naturally enhancing the look and brightness of your environment, making your video calls more vibrant and enjoyable,” according to the announcement.

To assess these effects, users can simply tap the effects icon during a video call and choose from the available options.

These new features are expected to be available to all WhatsApp users in the coming weeks, further enhancing the video call experience.

Whatsapp finally said, “To access these during a 1:1 or group video call, select the effects icons on top right of the screen to see the selection of filters and backgrounds, then choose the one that suits your mood.

“These effects will be available to everyone in the coming weeks.”

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Abdullahi Kafayat
Abdullahi Kafayat

Abdullahi Kafayat is an enthusiastic writer interested in the tech world. She's a graduate of Obafemi Awolowo University and has a BSc in Chemistry. You can reach her at Kafayatabdullahi17@gmail.com.

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