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MTN has launched a 12-week training programme for African media professionals to help improve how stories are told across the continent. This new programme, called the MTN Media Innovation Programme (MIP), is designed for senior journalists, editors, and media creators who want to learn new skills like digital storytelling, innovation, technology, and how to report on important policies. MTN has launched this 12-week training programme with the goal of giving African media workers the tools they need to tell real, honest stories in their own voices.
The launch of this MTN 12-week training programme for African media professionals took place while the fourth group of participants, called Cohort 4, visited MTN’s headquarters in Johannesburg, South Africa. This study visit is a key part of the training and helps the participants learn about working together across African countries and staying updated on the newest ways to tell stories that matter. The programme also offers workshops on fact-checking to help journalists find the truth and teaches them how to use safe communication tools. There is also a network of mentors to guide journalists who are just starting out.
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Dominic Khumalo, a senior manager at MTN, spoke about what this means for African media. He said MTN has launched this training programme so that Africans can tell their own stories in ways that show the true vision of Africa. He also said that this programme is part of MTN Nigeria’s wider plan to support long-term growth and strength in the media industry. Khumalo said this training is not just about learning new skills; it also helps build connections between companies, governments, and media to work better together.
The MTN Media Innovation Programme first started in Nigeria with help from Pan Atlantic University and has helped many journalists tell better stories about African life, struggles, and successes. Because it worked so well in Nigeria, MTN decided to bring this training to media professionals from all over Africa. This shows how strong the support is for African-led media projects.
Churchill Otieno, who leads The African Editors Forum, spoke about how proud they are to work with MTN on this programme. He said the media should show a real Africa—one that is strong, creative, and full of hope. Otieno used a famous saying from the writer Chinua Achebe: if you don’t like the story being told, write your own. This idea is what the MTN 12-week training programme for African media professionals is all about—helping Africans write their own stories in their own way.
MTN’s training programme is set up to last six months and includes many days of classroom learning, plus trips to South Africa to visit important media and learning centers. The programme helps media workers understand how the world of media is changing and how to use new technology to create stories that impact people. Since 2022, the programme has trained 60 media professionals, and with the new 20 in the current group, the total number of trained Fellows has reached 80. These Fellows form a growing group of journalists who care about ethics, innovation, and making sure their stories serve the public well.
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During their time in South Africa, the MIP Cohort 4 Fellows visited MTN’s main offices in Johannesburg. Their trip was supported by South African Airways, showing how this training also helps build good relationships between different countries. The Fellows met with South African journalists, visited universities, and joined discussions about the role of media in Africa. They learned a lot about how the media shapes what people think and feel all across the continent.
MTN has launched this training programme for African media professionals because it believes in the power of stories told by Africans for Africans. The MTN 12-week training programme offers important skills, new ideas, and strong connections that help African journalists grow. This programme is a big step toward a future where African media shows the world the real Africa—full of creativity, truth, and hope.
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