MTN and Airtel Lose $7M in Uganda After Social Media Access Finally Restored

MTN and Airtel lose $7m in Uganda after a long internet shutdown finally ends. Mobile network operators MTN and Airtel have suffered big losses because of internet blackouts in the country. A report from CEO EastAfrica Media says a four-day shutdown wiped out about $7 million, or UGX 24 billion, in data revenue for these two companies. This shows how internet shutdowns hurt everyone, not just users who face daily struggles, but also the businesses that depend on online activity, much like the Starlink service restrictions ahead of elections.

The blackout started two days before Uganda’s general elections on January 15. The Ugandan Communications Commission (UCC) ordered it to stop misinformation and keep things peaceful during high political tensions. People could not use social media or many apps, which led to frustration and public anger. Citizens missed out on financial operations like mobile money transfers, making life very hard. This event highlights the heavy cost of such restrictions on both people and telecom firms.

Thirteen days after the blackout began, authorities announced full restoration of social media access. General Muhoozi Kainerugaba, Uganda’s Chief of Defence Forces, shared the news in a tweet on Monday. He thanked Ugandans for their support and cooperation during the tough time. “We are releasing all social media today. I thank all the great people of Uganda for their support and cooperation throughout this electoral season. You are truly the greatest people on earth, and you give us all the courage to serve. God bless you all,” he said. His words brought a sense of relief and unity after the restrictions.

MTN Uganda also confirmed the good news on X, formerly Twitter. In a post to customers, they said: “Y’ello, our dear customers. Internet services are fully restored. You can now get back to what you love on WhatsApp, X (Twitter) and TikTok.” Now, Ugandans can freely use popular platforms like WhatsApp, Facebook, TikTok, X, Instagram, and others. This marks the end of a phased process to bring back full internet services.

The restoration came step by step. Last Sunday, five days after the initial lockdown, the government allowed public internet access again. But social media and messaging apps stayed blocked at first. UCC Executive Director Mr. Nyombi Thembo explained the reason during a live announcement. He said the limits were to protect public order and ensure the elections went smoothly. “In line with the directive issued to all licensed mobile network operators and internet service providers, social media platforms, and messaging over-the-top, or if you may, OTT applications remain temporarily restricted to continue safeguarding against misuse that could threaten public order,” Thembo stated. Essentials like web browsing, news sites, schools’ resources, government portals, financial services, and email worked during this phase.

Two days later, mobile money services returned fully. MTN told customers: “Kindly note that Mobile Money services have been restored. Please proceed with your transactions and share your feedback.” Users could now deposit cash, withdraw money, and handle other finances without worry.

This huge relief for Ugandans shows the real impact of internet shutdowns in East Africa. While aimed at security, they disrupt economies and daily life. Telecom giants like MTN and Airtel felt the pain through lost data sales. As Uganda moves forward, the $7 million hit serves as a reminder of the need for balanced approaches to digital access during sensitive times.

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