Mr D Food Makes Profit For The First Time

Mr D Food Profitability Milestone: It is an exciting time for Mr D Food! The fast-food delivery company became profitable for the first time in its history in the 2024 financial year.

Mr D is part of the Takealot Group. The Group includes e-commerce retailer Takealot.com and the fashion-focused Superbalist.com. It grew gross merchandise value by 3% and revenue by 8% (in rands) year on year. 

Mr D Food Profitability Milestone

The Takealot Group vision is to create a sustainable and diverse product, and technology-driven African champion. Its mission is to save customers time and money, enable businesses, and create opportunities. 

Note that Takealot Group is part of the Naspers e-commerce portfolio. The portfolio is made up of online retail, classifieds and fintech businesses spread across the world. 

On a consolidated basis, the portfolio achieved profitability in the second half of the 2024 financial year and reported full year profits as well – ahead of Naspers’s 2025 financial year target.

Challenges Of The Food Delivery Segment

Nasper proudly announced on Monday, saying, “ Mr D increased gross merchandise value (GMV) by 16% in local currency, despite tough trading conditions in its traditional middle-income market. The business reached profitability for the first time, with a trading profit of US$3-million (R54-million at the time of writing) for the financial year.”

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Also, Takealot.com grew GMV by 3% and reduced trading losses by $4-million (R72-million). 

Nasper highlighted the profit of fintech but it also emphasized the challenges the company faces as a result of high inflation and increased interest rates. 

The company said, “There was also increased fragmentation as competitors continue to invest heavily in e-commerce capability. Temu and Shein have made inroads in the South African market, and the recent arrival of Amazon will intensify competition further,”