Crypto Firm Luno is Back in Kenya After 2015 Exit

Luno is back in Kenya, marking a significant return to the country’s vibrant cryptocurrency market after its exit in 2015. The global crypto platform, which initially operated in Kenya under the name BitX between 2013 and 2014, has now officially relaunched to offer Kenyans a secure, transparent, and user-friendly way to buy, sell, and hold cryptocurrencies like Bitcoin, Ethereum, USDT, and USDC.

Apollo Sande, the Country Manager for Luno Kenya, expressed excitement about the company’s return. He highlighted that Kenyan users can now enjoy a crypto experience built around safety and trust, with tools and education designed to help them make informed investment decisions. Sande described Kenya as one of the most dynamic crypto markets in Africa, driven by a tech-savvy and informed population eager for simple and reliable financial services.

The relaunch comes at a crucial time when Kenya’s parliament is reviewing the Virtual Asset Service Providers (VASP) Bill, 2025. This bill aims to regulate crypto companies by requiring them to register with the Capital Markets Authority (CMA) and the Central Bank of Kenya (CBK), ensuring compliance with anti-money laundering and consumer protection standards. Luno has reaffirmed its commitment to working closely with Kenyan regulators to help create a sustainable and well-regulated environment for crypto growth.

Luno’s platform allows Kenyan users to trade cryptocurrencies directly using Kenyan Shillings (KES), with live trading pairs such as BTC/KES, ETH/KES, USDT/KES, and USDC/KES. It also supports global pairs like BTC/USDT, making it suitable for both local trading and international arbitrage opportunities. The platform offers zero commission on trades and rewards users who refer others and remain active on the platform.

The company’s return to Kenya follows a period of restructuring and expansion in Africa. Luno has secured a crypto-asset service provider license in South Africa and is awaiting provisional licensing in Nigeria. This expansion reflects Luno’s strategy to build a strong presence in African markets with clear regulatory frameworks.

Luno’s previous exit from Kenya in 2015 was not officially explained, but experts believe it was due to the high costs of regulatory compliance and a focus on markets with more predictable regulations. Since then, Kenya’s crypto market has matured, and the government is moving towards formal regulation, making the timing ideal for Luno’s comeback.

Security remains a top priority for Luno. The platform has over 15 million users worldwide and has never experienced a security breach. It also publishes monthly, independently verified Proof of Reserves reports to ensure customers’ assets are fully backed.

Crypto firm Luno is back in Kenya with a strong focus on security, transparency, and regulatory compliance. Its return signals confidence in Kenya’s evolving crypto landscape and offers Kenyans a trusted platform to participate in digital asset trading safely and easily.

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