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African AI Intelligence Startup Rwazi has Raised $12 Million in Series A Funding Round
African AI intelligence startup Rwazi has raised $12 million in a Series A funding round, a move set to accelerate the growth and development of its cutting-edge simulation engine and AI-powered decision copilot. This fresh capital injection aims to give teams using Rwazi’s platform real-time visibility into market changes, clear guidance on what actions to take next, and reliable forecasts about potential outcomes.
Rwazi, born in Africa but active globally, is an AI market intelligence platform designed to help global brands obtain zero-party consumer data. This data reveals key information on who is buying what, for how much, from where, when, and why. By providing such insights, Rwazi enables brands to drive revenue growth and expand their market reach effectively.
Since its founding in 2018, Rwazi has created a user-friendly mobile and web app that allows local consumers worldwide to easily share valuable insights. These insights cover their online and offline purchases as well as how they use products at home. Originally established as a company based in Mauritius, Rwazi has swiftly expanded its operations across Africa and onto three other continents, showing significant international growth.
Joseph Rutakangwa, Rwazi’s co-founder and CEO, emphasized the importance of data-driven decisions in today’s fast-moving market. He stated, “For decades, decisions have been driven by instinct. But gut calls are expensive – and in today’s market, they’re dangerous.” He further explained that this funding will equip decision-makers with a real-time AI copilot, enabling teams to move faster, make smarter choices, and work with full clarity and confidence.
The $12 million in Series A funding will be focused on enhancing Rwazi’s simulation capabilities, building out its global data infrastructure, and improving the AI copilot’s ability to understand context and recommend the best next steps across different business functions. This will allow companies to act quickly and with precision, minimizing risks tied to guesswork.
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Rutakangwa highlighted that relying on gut instinct was once sufficient when things moved more slowly. However, in today’s rapid and competitive environment, the winners are the teams equipped with systems that can detect changes early and respond swiftly. “That’s exactly what we’re building,” he said.
Rwazi has raised $12 million in Series A funding to further develop a platform that harnesses AI and consumer data to provide companies with valuable market intelligence. By allowing brands to see changes in real time and understand the best decisions to make next, Rwazi aims to revolutionize how companies operate and compete worldwide. This African AI intelligence startup represents a growing force in the global tech scene, combining local insights with advanced technology to empower better business decisions everywhere.
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