Betika Online Sports Betting In Kenya

Sports betting has become a mainstream pastime across Africa. Nationwide, millions of adults in Kenya bet a week on football, rugby, athletics, and other sports on Online Sports Betting such as Betika. Naturally, the giant among the bet platforms in Kenya is Betika, a bookmaker in Nairobi that was launched in 2016 and provides soccer betting, casino services, and others, which one can use in an app or the site.

The rise of mobile finance services, mobile devices and high-speed internet has enabled bettors to make their bets at anytime and anywhere.

Kenyan regulator Kenyan Betting Control and Licensing Board (BCLB) regulates the betting industry with major sites accepting M-Pesa deposits as a payment method.

Stick to this writing to know all about Betika, their services, and more about online sports betting in Kenya.

Online Sports betting in Kenya

The online sports-betting in Kenya operates on a very stern licensing conditions (it is monitored by the BCLB). M-Pesa or mobile money is normally used to deposit and withdraw accounts, and where punters usually gamble on sporting events (mostly football/soccer).

Over the past few years, the choices available to Kenyan sports bettors has increased dramatically: Betika, SportPesa (reborn), Betway Kenya, MozzartBet, 22Bet, 1xBet, local operators Odibets and Kwikbet. This market is highly competitive; there are even websites where one can make bets as little as KSh 10.

Internationally sports (English Premier League, UEFA champions league) take center-stage but local football (Kenyan Premier League) is also of draw to bets.

All licensed site (Betika, Betway, 22Bet, and so on) is a legit and secure options.

Read also: 15 Online Jobs in Kenya That Pay Through Mpesa

There are a number of reasons why online betting popular in Kenya:

  • Mobile money Penetration: M Pesa and Airtel Money allow immediate depositing and withdrawing. Most of the bets are done through mobile wallets, which opens up betting to individuals who do not have bank accounts.
  • Smartphone Adoption: The smartphone penetration is high in Kenya and healthcare workers own budget smartphones to access betting apps and sites. The push notifications, live streaming, and cash-out make users use the applications.
  • Football Culture: Kenyans are football obsessed, both local and European football. Betting enhances the excitement a viewer gets in watching an event and presents an opportunity to make money out of sports knowledge.
  • Marketing and Promotional offers: Bookmakers sponsor the local teams, make jackpots and free bets.

Betika Online Sports Betting in Kenya

Betika (operated by Shop and Deliver Ltd) specializes in online sports and casino betting. It offers an easy signup via their website or USSD/SMS (*said registered phone). Kenyan users fund their account with M-Pesa, Airtel Money, or credit cards.

Betika became Kenya’s market leader in the betting sector. In 2023 it also became the first Kenyan bookmaker with an official Android app on the Google Play Store, showing how mainstream it is.

Betika’s sportsbook covers major football leagues, NBA, tennis, and more, with options for single bets, multi-bets, and in-play wagering. They also run lottery-style games (Mega Jackpot) and virtual games.

Betika is known for innovative promotions (free stakes, bonuses) and community initiatives. For example, in 2022 Betika launched a KSh 200 million jackpot on their app, payable with a tiny stake. The company sponsors many Kenyan sports teams and even had Brazilian legend Ronaldinho as an ambassador in 2018.

What are the Platform features of Betika?

Betika’s appeal lies in its breadth of products and user‑friendly experience:

  • Sportsbook: Betika covers more than 15 sports, including football, basketball, rugby, tennis and water polo. The football section features over 150 events a day, with options for 1×2 bets, double chance, correct score, both teams to score and more.

    It allows the bettors to filter the events by league, date and country or store their favourite markets in order to keep them at hand. There is the possibility of live betting, and live odds.
  • Jackpots: Betika offers several jackpot games. The Midweek Jackpot requires correctly predicting 15 match outcomes for a large prize. The Sababisha Daily Jackpot offers smaller but daily jackpots. The jackpots are also easy to participate in since the cost of joining one is cheap (approximately KSh 1050).
  • Casino and virtual games: Casino games are also available at the Betika casino with live dealers, table games and slot machines. Virtual sports, including football and horse racing, are available around the clock. The Aviator crash game is also featured, with promotions like the Aviator Motorbike giveaway mentioned on Bettingsitesinkenya.
  • Promotions and bonuses: Betika provides various bonuses. The Nduthika Ukidandia Ndege Ya Aviator promotion awards a motorbike for achieving the highest multiplier in the Aviator game. Bettors who lose multi‑bets can receive a cashback bonus of up to 500 %.

    New customers receive a first‑deposit bonus (for example, depositing KSh 49 grants KSh 3 free; depositing KSh 50–98 grants KSh 5 free). These bonuses generally apply to sports betting and require wagering the bonus within 24 hours.
  • Data Saver and free browsing: Betika’s “Data Saver” mode reduces data consumption during betting, a unique feature noted by reviewers. The company also cooperates with mobile operators which allows free browsing, and this means the user does not need to spend their own data bundles to access the site.
  • Odds and markets: Odds of the Betika are competitive as assessed independently. For example, a comparison of odds in 2023 of a football match featuring Chelsea and Real Madrid revealed that the odds provided by Betika were 2.90 (Chelsea win), 3.55 (draw), and 2.55 (Real Madrid win), which were similar or higher, to its rivals.
  • Payment Methods: Betika accepts Payment deposits and withdrawal through M Pesa and Airtel Money. The minimum deposit is KSh 10. Users can deposit by sending money to Betika’s paybill number and withdraw to the same wallet. The platform also offers card and bank transfer options, though mobile money remains the main method.
  • Mobile app and USSD: Bets can also be made using a USSD code, so there is an alternative to internet connectivity, which means that registration, deposits, wagers and balance checks can be made on feature phones or those users who have limited data and internet connectivity.

Explore the 15 Data Entry Online Jobs in Kenya | 2025 Update

Does Betika work in Nigeria?

Yes. Betika has expanded beyond Kenya. The company’s Wikipedia page confirms operations in Nigeria (as of 2022). In fact, Betika launched a Nigerian site “Betika.ng” targeting the Nigerian market. They offers similar sports betting and casino products adapted for Nigerian punters.

The banking options differ (Nigeria uses Paystack, bank transfers, etc.), but the core platform is shared. So Nigerian users can register with Betika and place bets, but they would deposit/withdraw with NGN (Naira) rather than KSh. Betika is no longer just Kenyan; it’s present in Nigeria and other African countries.

Is Betika still working in Kenya?

Absolutely. Betika continues to operate fully in Kenya, being one of the country’s largest bookmakers. They have local offices but you interact mainly through the Betika site or app.

During the 2019 regulatory crackdown, the Kenya Revenue Authority suspended licences of several bookmakers over tax issues. Betika resolved its disputes and resumed operations shortly afterwards.

Which betting site is best in Kenya?

Opinions vary, but Betika is frequently cited as the best local bookie. Betting review sites like BetBlazers rank Betika as the top Kenyan bookmaker (“Best Local Bookie”). This is due to its large jackpot prizes, numerous local sports offerings, and heavy promotions.

However, several foreign operators are also popular: 22Bet, BetWinner, MozzartBet, and 1xBet all have large share of Kenyan bettors.

In practice, “best” depends on what you want: high odds, a strong mobile app, exclusive local promotions, or extra features. Many experienced punters use more than one site. For local trust and M-Pesa convenience, Betika is top-ranked.

Also see: 15 Best Online Shopping Sites in Kenya | 2025 Update

What is the maximum payout in Betika in Kenya?

Betika sets maximum win limits to manage risk. According to betting guides, the maximum payout per winning bet is KSh 4,000,000. If a winning ticket would exceed KSh 4 million, Betika caps the payout at that amount (and will pay any excess in installments).

They also report a daily cap of KSh 8,000,000. In practical terms, no single bet can credit your account with more than KSh4 million in one go.

For context, KSh 4,000,000 ≈ ₦48,000,000 (using ~12 NGN per KSh). Betika processes big payouts by splitting them if needed. Smaller daily limits apply before full ID verification (e.g. max withdrawal ~KSh 2 million until KYC is complete). These caps keep the platform sustainable.

Check out the Best Online Loans in Kenya Via Mpesa

FAQs

Can you sports bet in Kenya?

Even though gambling has a long history, sports bets became fully legalized in Kenya starting from 1966

How to bet on Betika in Kenya?

Log In or Register: Log in to your Betika account. …
Navigate to Crash Games: Head to the ‘Games’ section and select ‘Crash Games’ from the menu.
Place Your Bet: Choose your bet amount.
Watch the Multiplier: Once the game starts, watch the multiplier

Who is the owner of Betika in Kenya?

Chris Mwirigi

Conclusion

Betika is a major player in Kenya’s booming sports betting industry, offering easy mobile payments via M-Pesa and large jackpots. It remains fully operational in Kenya and has even expanded into Nigeria.

Nonetheless, it is not a bad idea to make some comparisons: there are other sites such as 22Bet, BetWinner, and Betway targeted towards the Kenyan betting consumers. Either of the above you choose, ensure it’s licensed by the BCLB and it is imperative to be responsible in your betting.

With M-Pesa integration, moving money between betting and your wallet is straightforward.

References

Recommendations

Bright Emeka
Bright Emeka
Articles: 265